Soda-ccasion

This conceptual project for a weekly Instagram design challenge involved creating the logo and packaging for Petali, a modern botanical soda brand.

Inspired by fizzy, fruity, and feminine floral notes, the design features a bold colour scheme and playful illustrations. I aimed to elevate the brand's premium feel by using an elegant serif typeface in gold lettering, set against a crisp white background with a decorative nameplate. This approach strikes a balance between vibrant playfulness and sophisticated elegance.